Privacy Policy
Effective Date: May 1, 2019
I. Introduction and Overview
This privacy policy (the "Privacy Policy") discloses how MedTruth.com (“MT,” “we,” “our,” or “us”) collects, uses, and shares information about you as well as your rights and choices about such use and sharing, and applies to your use of our websites at http://www.medtruth.com , and any other online service location that posts a link to this Privacy Policy and all features, content, and other services that we own, control, and make available through such online service location (collectively, the “Service”). This Privacy Policy does not apply to our information collection activities outside of the Service (unless otherwise stated below or at the time of collection).
By using our Service or submitting information, you agree to our collection, use and disclosure practices, and other activities as described in this Privacy Policy. Your assent to these practices is essential for us to provide our Service. If you do not agree and consent, discontinue use of the Service.
If you are contacting us about a potential claim, we will request certain information from you as described in more detail below. You may always choose not to provide the requested information, but if you do not provide the information you will not be contacted regarding the merits of your potential claim. You can access, update, or remove any information you submit to us about a potential claim, or request at any time that we not share it with our lawyer clients by e-mailing info@MedTruth.com.
If you have any questions about our privacy practices, please contact us as set forth in the section entitled “Contact Us” below.
II. Information Collection
- Information You Provide through the Service
We collect information you provide directly via the Service, such as when you submit a potential claim for review. We may use Service Providers (defined below) to collect this information.
The information we collect includes information that identifies you personally (whether alone or in combination). Some examples of information we collect include the following:
- Contact Information: your name, e-mail address, phone number, postal address, and similar contact information.
- Medical or Health Condition: information about your illness or injury, the type of medication and medical device you may be using, and similar medical or health information, all of which is clearly labeled at the time of collection.
- Demographic Data: demographic information including your age, gender, and state.
- Content: We collect the content of messages you send to us, such as information about your potential claims, or questions and information you provide. We also collect the content of your communications as necessary to provide you with the Service.
You may choose to voluntarily submit other information to us through the Service that we do not request, and, in such instances, you are solely responsible for such information.
- Information We Collect Automatically
In addition, we automatically collect information when you use the Service. We may use Service Providers to collect this information. Some examples of information we automatically collect include Service use data, including data about the pages you visit, the e-mails and advertisements you view, the time of day you browse, and your referring and exiting pages; device connectivity and configuration data, including data about the type of device or browser you use, your device’s operating software, your internet service provider, your device’s regional and language settings, and device identifiers such as IP address; and location data, including imprecise location data (such as location derived from an IP address or data that indicates a city or postal code level).
We use various current – and later – developed technologies to collect this information (“Tracking Technologies”), including the following:
- Log Files. A log file is a file that records events that occur in connection with your use of the Service, such as your service use data.
- Cookies. A cookie is a small data file stored on your device that acts as a unique tag to identify your browser. We use two types of cookies: session cookies and persistent cookies. Session cookies make it easier for you to navigate the Service and expire when you close your browser. Persistent cookies help with personalizing your experience, remembering your preferences, and supporting security features. Additionally, persistent cookies allow us to bring you advertising both on and off the Service. Persistent cookies may remain on your device for extended periods of time, and generally may be controlled through your browser settings.
- Pixels. A pixel (also known as a web beacon) is code embedded in a website, video, e-mail, or advertisements that sends information about your use to a server. There are various types of pixels, including image pixels (which are small graphic images) and JavaScript pixels (which contains JavaScript code). When you access a website, video, e-mail, or advertisement that contains a pixel, the pixel may permit us or a third party to drop or read cookies on your browser. Pixels are used in combination with cookies to track activity by a particular browser on a particular device. We may incorporate pixels from third parties that allow us track our conversions, bring you advertising both on and off the Service, and provide you with additional functionality.
- Device Fingerprinting. Device fingerprinting is the process of analyzing and combining sets of information elements from your device’s browser, such as JavaScript objects and installed fonts, in order to create a “fingerprint” of your device and uniquely identify your device and apps.
Some information about your use of the Service and certain Third Party Services (defined below) may be collected using Tracking Technologies across time and services and used by us and third parties for purposes such as to associate different devices you use, and deliver relevant ads and/or other content to you on the Service and certain Third Party Services.
For further information on Tracking Technologies and your rights and choices regarding them, see the sections entitled “Third Parties” and “Your Rights and Choices” below.
- Information from Other Sources.
We also collect information from other sources, including publicly available sources (such as through internet searches) and social media platforms. To the extent we combine third party sourced information with information we have collected through the Service, we will treat the combined information in accordance with the practices described in this Privacy Policy, plus any additional restrictions imposed by the source of the data.
- Use of Information.
Our primary use of your information is to conduct a preliminary analysis of your potential claims. We may contact you to verify your information and further explore your potential claims. We may also use your information in order to:
- Manage our Service.
- Perform services requested by you, such as to respond to your comments, questions, and requests.
- Send you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages.
- Prevent and address fraud, breach of policies or terms, and threats or harm.
- Monitor and analyse trends, usage, and activities.
- Conduct research.
- Improve the Service or other MT websites, apps, marketing efforts, products and services.
- Develop and send you direct marketing, including advertisements and communications about our and third party products, offers, events, and services.
- Serve advertising tailored to your interests on our Service and Third Party Services.
- Fulfill any other purpose disclosed to you and with your consent.
We may use information that does not identify you (including information that has been de-identified) without obligation to you except as prohibited by applicable law. For information on your rights and choices regarding how we use your information, please see the section entitled “Your Rights and Choices” below.
- Sharing of Information
We share information about you as follows:
- Lawyer Clients. We provide our lawyer clients with lead generation services. When you submit information to us through the Service, we share your information with our lawyer clients who we think may be a good fit to assist you with your potential claims. Our lawyer clients may then contact you to verify your information and further evaluate your claims. We are not responsible for how our lawyer clients treat your information, and any questions regarding their use of your data should be directed to them, not to us.
- Service Providers. We share your information with our agents, vendors, and other service providers (collectively “Service Providers”) in connection with their work on our behalf. Service Providers assist us with services such as customer relationship management, data analytics, marketing and promotional services, website hosting, and technical support. Service Providers are prohibited from using your information for any purpose other than to provide this assistance, although we may permit them to use information that does not identify you (including information that has been aggregated or de-identified) for any purpose except as prohibited by applicable law.
- Affiliates. We may share your information with our related entities including our parent and sister companies. For example, we may share your information with our affiliates for lead generation, marketing, and technical operation purposes.
- Business Partners. We may share your information with our business partners in connection with offering you co-branded services, selling or distributing our products, or engaging in joint marketing activities.
- Third Parties. We may share your information with third parties for purposes of facilitating your requests and in connection with tailoring advertisements, serving Matched Ads (defined below), measuring and improving our Service and advertising effectiveness, and enabling other enhancements.
- Merger or Acquisition. We may share your information in connection with, or during negotiations of, any proposed or actual merger, purchase, sale or any other type of acquisition or business combination of all or any portion of our assets, or transfer of all or a portion of our business to another business.
- Security and Compelled Disclosure. We may share your information to comply with the law or other legal process, and where required, in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We may also share your information to protect the rights, property, life, health, security and safety of us, the Service or any third party.
- Consent. We may share your information for any other purpose disclosed to you and with your consent.
Without limiting the foregoing, in our sole discretion, we may share aggregated information which does not identify you or de-identified information about you with third parties or affiliates for any purpose except as prohibited by applicable law. For information on your rights and choices regarding how we share your information, please see the section entitled “Your Rights and Choices” below.
- Third Parties
undefined
Our Service contains content from and hyperlinks to websites, locations, platforms, and services operated and owned by third parties (“Third Party Services”). These Third Party Services may use Tracking Technologies to independently collect information about you and may solicit information from you. The information collected and stored by third parties, whether through our Service or a Third Party Service, remains subject to their own policies and practices, including what information they share with us, your rights and choices on their services and devices, and whether they store information in the U.S. or elsewhere. We encourage you to familiarize yourself with and consult their privacy policies and terms of use.
- Analytics and Interest-Based Advertising
Our Service contains Tracking Technologies owned and operated by third parties. For example, we use Tracking Technologies from third party analytics provides, such as Google Analytics, to help us analyze your use of the Service, compile statistic reports on the Service’s activity, and provide us with other services relating to Service activity and internet usage. We also work with ad serving services, advertisers, and other third parties to serve advertisements on the Service and/or on Third Party Services. These third parties may use Tracking Technologies on our Service and Third Party Services (including in e-mails and advertisements) to track your activities across time and services for purposes of associating the different devices you use, and delivering relevant ads and/or other content to you on the Service and Third Party Services or third party devices after you have left the Service (“Interest-based Advertising”).
We serve ads on and through Third Party Services that are targeted to reach people (or people similar to people) who have visited our Service or are identified in one or more of our databases (“Matched Ads”). For example, we use Facebook Custom Audiences to serve Matched Ads. This is done by us incorporating a pixel from the Third Party Service on our Service or uploading data (such as the email address you provided us when submitting a potential claim for review) to the Third Party Service, and the Third Party Service matching common factors between our data and their data.
For information on your rights and choices regarding Analytics and Interest-Based Advertising, please see the section entitled “Your Rights and Choices” below.
- Your Rights and Choices
- Potential Claims
You may access, update, or remove any information you have submitted to us about a potential claim, or request that we do not share it with our lawyer clients, by e-mailing info@MedTruth.com. We will respond to your request to access, update, or delete your information, or stop sharing, within ten (10) business days. Before we are able to provide you with any information, correct any inaccuracies, or delete any information, however, we may ask you to verify your identity. Please note that we will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Further, any request to stop sharing with our lawyer clients will not affect any information previously shared with our lawyer clients, and questions regarding their use of your data should be directed to them, not to us.
- Tracking Technologies Choices
- Cookies and Pixels. Most browsers accept cookies by default. You can instruct your browser, by changing its settings, to decline or delete cookies. If you use multiple browsers on your device, you will need to instruct each browser separately. Your ability to limit cookies is subject to your browser settings and limitations.
- Do Not Track. Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no industry consensus as to what site and app operators should do with regard to these signals. Accordingly, we do not monitor or take action with respect to “Do Not Track” signals or other mechanisms. For more information on “Do Not Track,” visit http://www.allaboutdnt.com.
Please be aware that if you disable or remove Tracking Technologies some parts of the Service may not function correctly.
- Analytics and Interest-Based Advertising
You can opt-out of your data being used by Google Analytics through cookies by visiting https://tools.google.com/dlpage/gaoptout and downloading the Google Analytics Opt-out Browser Add-on.
Where we work with third parties to engage in Interest-Based Advertising, these third parties are often members of the Digital Advertising Alliance (“DAA”) and/or the Network Advertising Initiative ("NAI"). These programs offer centralized locations where users can make choices about the use of their information for Interest-Based Advertising. To learn more about the DAA’s Self-Regulatory Program for Online Behavioral Advertising and your opt-out options for their members, please visit http://www.aboutads.info/. To learn more about the NAI and your opt-out options for their members, please visit http://www.networkadvertising.org/choices/.
To opt-out of us using your data for Matched Ads, please contact us as set forth in the section entitled “Contact Us” below and specify that you wish to opt-out of Matched Ads. We will remove your information from the Matched Ads or request that the applicable Third Party Service not serve you Matched Ads based on information we provide to it. You may also contact the applicable Third Party Service to opt-out. We are not responsible for such Third Party Services’ failure to comply with our or your opt-out instructions.
Please note that any opt-outs only apply to the specific browser or device from which you opt-out. Further, opting-out through the DAA or NAI only means that the selected members should no longer deliver certain Interest-Based Advertising to you, and does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their practices or programs.
- Communications.
- E-mails. You can opt-out of receiving promotional e-mails from us at any time by following the instructions as provided in e-mails to click on the unsubscribe link, or e-mailing us at the e-mail address set forth in the section entitled “Contact Us” below with the word UNSUBSCRIBE in the subject field of the e-mail. Please note that you cannot opt-out of non-promotional e-mails, such as those about your account, transactions, servicing, or MT’s ongoing business relations.
- Text Messages and Calls. You can opt-out of receiving text messages or calls to your phone number at any time by (i) for text messages, texting “STOP” in response to any text message you receive from us or contacting us as set forth in the section entitled “Contact Us” below and specifying you want to opt-out of text messages; and (ii) for calls, requesting opt-out during any call you receive from us or contacting us as set forth in the section entitled “Contact Us” below and specifying you want to opt-out of calls.
Please note that your opt-out is limited to the e-mail address and phone number used and will not affect subsequent subscriptions.
- Your California Privacy Rights.
California’s “Shine the Light” law permits customers who reside in California to request, once per year, disclosure regarding how we share certain of their information with third parties and affiliates for those third parties’ and affiliates’ own direct marketing purposes. If this law applies to you and you wish to obtain further information about our sharing, please contact us as set out in the “Contact Us” section below. Requests must state “California Privacy Rights Request” in the subject line or first line of the description and also include your name, street address, city, state, and ZIP code. We are not required to respond to requests made by means other than through the provided e-mail or mail addresses.
- Your European Privacy Rights.
Data subjects in Europe have additional rights as set out in the “Additional Disclosures for Data Subjects in Europe” section below.
- Data Security
We implement and maintain reasonable administrative, physical, and technical security measures designed to prevent the loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction of your information. We carefully limit access to the database in which your information is stored. Additionally, we share and transfer your information only in the ways set forth in this Privacy Policy.
Nevertheless, transmission via the internet is not completely secure and we cannot guarantee the security of your information. We cannot ensure that all of your private communications and other information will never be disclosed in ways not otherwise described in this Privacy Policy. For example, third parties may unlawfully intercept or access transmissions or private communications.
- Children
The Service is not directed to children under thirteen (13) years of age. MT does not knowingly collect personal information as defined by the U.S. Children’s Privacy Protection Act (“COPPA”) from children. If you are a parent or guardian and believe MT has collected such information, please contact us as set forth in the section entitled “Contact Us” below.
- International Transfer and Privacy Shield
We are based in the U.S. and the information we collect is governed by U.S. law. If you are located outside of the U.S., please be aware that the information we collect may be transferred to, stored, used, and otherwise processed in the U.S. and other jurisdictions in accordance with this Privacy Policy, and you agree to such processing. Data protection laws in the U.S. and other jurisdictions may differ from those of your country of residence. If your data is collected in Europe or Switzerland, we will transfer your personal data subject to appropriate safeguards, such as the Privacy Shield Framework discussed below.
- Changes to this Privacy Policy
We reserve the right to revise and reissue this Privacy Policy at any time. Any changes will be effective immediately upon posting of the revised Privacy Policy. Your continued use of our Service indicates your consent to the Privacy Policy then posted. If the changes are material, we may provide you additional notice to your e-mail address
- Contact Us
If you have any questions or comments about this Privacy Policy, our data practices, or our compliance with applicable law, please contact us:
By e-mail:
info@MedTruth.com
By mail:
MedTruth.com
Attention: Data Privacy
811 W. 7th Street
12th Floor
Los Angeles, CA 90017
- Additional Disclosures for Data Subjects in Europe
- Data Controller
Data protection laws in Europe make a distinction between organizations that process personal data for their own purposes (known as “controllers”) and organizations that process personal data on behalf of other organizations (known as “processors”). MT acts as a controller with respect to personal data subject to this Privacy Policy.
- Lawful Basis for Processing
Data protection laws in Europe require a “lawful basis” for processing personal data. Our lawful bases include where: (a) you have given consent to the processing for one or more specific purposes, either to us or our Service Providers; (b) processing is necessary for the performance of a contract with you; (c) processing is necessary for compliance with a legal obligation; or (d) processing is necessary for the purposes of the legitimate interests pursued by us or a third party, and your interests and fundamental rights and freedoms do not override those interests.
- Your European Privacy Rights
If you are a data subject in Europe, you have the right to access, rectify, or erase any personal data we have collected about you. You also have the right to data portability and the right to restrict or object to our processing of personal data we have collected about you. In addition, you have the right to ask us not to process your personal data (or provide it to third parties to process) for marketing purposes or purposes materially different than for which it was originally collected or subsequently authorized by you. You may withdraw your consent at any time for any data processing we do based on consent you have provided to us.
You may exercise your rights by submitting a written request to us at the address set out in the “Contact Us” section above. We will respond to your request within 30 days. We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions.
- Complaints.
If you have a complaint about our use of your personal data or response to your requests regarding your personal data, you may submit a complaint to the data protection regulator in your jurisdiction. We would, however, appreciate the opportunity to address your concerns before you approach a data protection regulator, and would welcome you directing an inquiry first to us, utilizing the contact information listed above.